by RVergara | Mar 13, 2024
The odds are low of converting a prospective customer the first time you send them a marketing message. The rule of seven has been used for decades and states that a purchase will occur after a person has had seven interactions with your brand. Therefore, conveying...
by RVergara | Aug 19, 2022
Quantitative research helps to see a project through numbers and notation, while qualitative research fills in the details with personalities and emotions that support the numbers. Both types of data are used for successful market research. Quantitative Questions...
by RVergara | Aug 17, 2022
According to Brian Solis (@briansolis), the future of businesses will depend on how they innovate to improve the customer experience. Designing customer experiences is a fluid process dominated by new digital media. Consequently, companies that use 50-year-old...
by RVergara | Aug 17, 2022
Ralph Niebles, Invicta Stores The first interview I conducted for HealthyMarketing.net was an enlightening experience. I was excited to speak to a business professional who could give me genuine insights into E-commerce. Ralph Niebles has over 25 years of experience...
by RVergara | Aug 15, 2022
Toronto Pearson International Airport (TPIA) has been named, “Best Large Airport in North America,” for the past four years and earns the highest customer satisfaction scores for its size. This world-class hub ensures safety and traveler satisfaction by putting...