Do Influencers Influence Your Audience?

Do Influencers Influence Your Audience?

Today’s social media influencers partner with a brand to expose a product or service to their loyal and engaged audience. Over 70% of marketers will use influencer marketing by 2022. Industry professionals note that over 10% of 18-to-35-year-olds have purchased online...
A New Marketing Reality

A New Marketing Reality

Post-Pandemic Marketing Realities To navigate the complex world of digital marketing, marketers need to learn about real-world experiences, obstacles, strategies, and solutions from knowledgeable industry pros. After reflecting on the long slog that was 2020 and the...
The Effects of Supply Chains on the Economy

The Effects of Supply Chains on the Economy

The supply chain in the U.S. builds and provides essential goods that keep the economy moving. Because it supports all types of businesses, in 2018, the U.S. supply chain accounted for 37% of all jobs in the U.S. This is over 44 million people. This supply chain sells...